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Website Copywriter

Is your website letting your business down?

Your website is not getting traffic or converting

You’re too busy running your business and don’t have time to write the content for it

Your business has changed direction quite a few times and your website doesn’t reflect it

You hate the words on the pages, but don’t know where or who to ask for help

You are doing a brand refresh and need to hire a website content writer (aka hopefully me) to help you find the right words

Hi! My name is Rashida Tayabali. I’m a website copywriter in Sydney versed in the art and science of writing words (including the right keywords) that attract and convert your dream clients.

What I do for you:

make sure your website is technically sound and follows good SEO practices

clarify your business message to make sure there’s no confusion in communicating with customers

give you words that convince your customers to hire you or buy from you

position you and your business in the best light possible

communicate the tremendous value you offer your customers using the right words

And bring out that special ‘somethin, somethin’ that makes you and your business stand out in the crowd.

What to expect when you hire a website copywriter (aka me)

1 x  60 minutes briefing call to find out about you and your business in-depth

Competitor research (comparing 2-3 competitors)

Social listening (mining reviews, speaking to your customers, research)

Wireframes (showing how the content will be laid out on an actual website so you get a better idea of design vs words)

Copy for the number of pages you choose

2 rounds of revisions per page

SEO Keywords + title tags and meta descriptions

The copy is provided in a web developer-friendly format ready for upload

Website copywriting packages

SMALL BUSINESS (SOLO)
$1100+GST
1 x website
1 x 60 minute briefing call over Zoom
Competitor research
Social listening / reviews / customer language
Copy for Home, About, 1 x Service page
Two rounds of revision per page
Copy presented in a web developer friendly document ready for upload
 
 
 
 
GROWING BUSINESS (1-3 employees)
$2400+GST
1 x website
1 x 60 minute briefing call over Zoom
Competitor research (up to 3 competitors)
Social listening / reviews / customer language
Copy for Home, About, 3 x Services pages
Two rounds of revision per page
SEO keyword research
Copy for title tags and meta descriptions
2 x wireframes to show copy layout
Copy presented in a web developer friendly document ready for upload
 
LARGE BUSINESS
$3300+GST
1 x website
1 x 90 minute briefing call over Zoom
Competitor research (up to 5 competitors)
Social listening / reviews / customer language
Copy for Home, About, 5 x Services pages
FAQ page research and copy
Two rounds of revision per page
SEO keyword research and mapping
Copy for title tags and meta descriptions
Up to 8 wireframes to show copy layout
Copy presented in a web developer friendly document ready for upload

What clients have said about my website copywriting service 

UrbanYou (formerly) UrbanOutsource is a new platform, which required full copy development across the site. The objective was to provide fresh content with SEO keyword integration, which is engaging, creates authority in our service offering, and reflects the personality of the new brand.

As always, Rashida met the brief with minimal edits, and delivered compelling content within the deadline. She has partnered with UrbanYou throughout the year to write small to large article style content for our blog, SEO purposes and social channels. With an in-depth understanding of our business, and given our ongoing relationship, it was natural to engage Rashida to develop all content across the new platform. Rashida worked seamlessly with the founders and SEO team, to prepare copy which is now seen across UrbanYou. I would highly recommend Rashida to anyone requiring an experienced copywriter with personality, commitment and speed.

Elke Keeley

Co-Founder, UrbanYou

I engaged Rashida to do SEO and rewrite some web pages for my business. I hired her because I don’t have much knowledge about SEO but wanted to increase sales via Google. Within 2 weeks of hiring Rashida, data started showing up for the very first time on my website analytics dashboard. Within 3 weeks I made my very first sale from someone who found me through Google search and my website showed up on pages 1 and 2 for keywords. Rashida also rewrote content on my website, optimised my blogs and page descriptions. I wouldn’t hesitate to recommend her copywriting and SEO skills to others.
Fatema Khanbhai

Owner, The Chai Room

Ready for website content that’ll wow your customers?

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