Website Copywriting

A website copywriter to persuade and convert visitors to customers

Is your website content scaring off your dream customers?

Think of your website as a business card that represents you to potential customers you may never meet in person. Your website is your shopfront presenting your business in its best light and a tool to educate your customers.

That also applies to small businesses who want to stand out in their industry. More people are going online to search for your product or service, so don’t be invisible. 

Strong web copywriting can do this for you:

If you know something is off, or you’re trying to appeal to everyone (basic marketing mistake) then I can help:

  • bring out your point of difference
  • present your best side and
  • convince website visitors to stick around, or
  • sign up for your newsletter
  • or buy from you

All website copy is optimised for SEO and includes keyword research, writing page titles and meta descriptions and ensure your information is presented for the web in a clear and succinct way.

I have written website content for the following:

  • small business like photographers, tea businesses, graphic design agency
  • professional services like lawyers and accountants
  • solopreneurs
  • startups
  • brands
  • government
  • creative businesses

I can also help with planning your website and writing content. I provide a range of copywriting packages to suit your needs.

Email me rashida@rashidatayabali.com.au with your project details and budget and let’s chat.

I also provide a free, no-obligation quote.

Don’t underestimate what good, strong copy can do for your business. 

I engaged Rashida to do SEO and rewrite some web pages for my business. I hired her because I don’t have much knowledge about SEO but wanted to increase sales via Google. Within 2 weeks of hiring Rashida, data started showing up for the very first time on my website analytics dashboard. Within 3 weeks I made my very first sale from someone who found me through Google search and my website showed up on pages 1 and 2 for keywords. Rashida also rewrote content on my website, optimised my blogs and page descriptions. I wouldn’t hesitate to recommend her copywriting and SEO skills to others.

Fatema Khanbhai

Owner, The Chai Room

UrbanYou (formerly) UrbanOutsource is a new platform, which required full copy development across the site. The objective was to provide fresh content with SEO keyword integration, which is engaging, creates authority in our service offering, and reflects the personality of the new brand.

As always, Rashida met the brief with minimal edits, and delivered compelling content within the deadline. She has partnered with UrbanYou throughout the year to write small to large article style content for our blog, SEO purposes and social channels. With an in-depth understanding of our business, and given our ongoing relationship, it was natural to engage Rashida to develop all content across the new platform. Rashida worked seamlessly with the founders and SEO team, to prepare copy which is now seen across UrbanYou. I would highly recommend Rashida to anyone requiring an experienced copywriter with personality, commitment and speed.

Elke Keeley

Co-Founder, UrbanYou

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