Website Copywriter

Is your website copy pretty and nice to read but not converting to sales or bookings?

Your website is the face of your business in a world where people are a click away from looking you up.

At last count, there were over 2 million websites on the web, can yours stand out and persuade people to say ‘yes, I need this product or service?’

Most people focus on having a pretty website but end up throwing together some words which don’t work.

These words don’t engage with your audience or persuade them to buy or stick around to find out more. It’s the equivalent of being stuck next to a boring person at a dinner party.

Unlike a guest at a dinner party, a website visitor will click away in 3 seconds.

You’re losing a massive opportunity to connect with people who are searching for a product or service like yours.

The words on your website can convince them you are the real deal.

Are you struggling to write your own copy?

Good writing is simple and effective. However, not everyone can write or has the time, expertise or even enjoys it.

That’s where I come in – a website copywriter who loves producing great content for clients!

I give you copy that engages your customers, encourages them to stick around and try what you are selling because it speaks to the solutions they are looking for.

At the end of the day, you need that website to make you money and attract your ideal clients.

Are the words on your website working for you?

What to expect when you hire me to write your copy

  • 1 x 1hr briefing call to find out about you and your business in-depth
  • Competitor research (comparing 2-3 competitors)
  • Social listening (mining reviews, speaking to your customers, research)
  • Wireframes (showing how the content will be laid out on an actual website so you get a better idea of design vs words)
  • Copy for the number of pages you choose
  • 2 rounds of revisions per page
  • SEO Keywords + title tags and meta descriptions
  • The copy is provided in a web developer-friendly format ready for upload

Website copywriting packages

SMALL BUSINESS (SOLO)
$1100+GST
1 x website
1 x 60 minute briefing call over Zoom
Competitor research
Social listening / reviews / customer language
Copy for Home, About, 1 x Service page
Two rounds of revision per page
Copy presented in a web developer friendly document ready for upload
 
 
 
 
GROWING BUSINESS (1-3 employees)
$2400+GST
1 x website
1 x 60 minute briefing call over Zoom
Competitor research (up to 3 competitors)
Social listening / reviews / customer language
Copy for Home, About, 3 x Services pages
Two rounds of revision per page
SEO keyword research
Copy for title tags and meta descriptions
2 x wireframes to show copy layout
Copy presented in a web developer friendly document ready for upload
 
LARGE BUSINESS
$3300+GST
1 x website
1 x 90 minute briefing call over Zoom
Competitor research (up to 5 competitors)
Social listening / reviews / customer language
Copy for Home, About, 5 x Services pages
FAQ page research and copy
Two rounds of revision per page
SEO keyword research and mapping
Copy for title tags and meta descriptions
Up to 8 wireframes to show copy layout
Copy presented in a web developer friendly document ready for upload
UrbanYou (formerly) UrbanOutsource is a new platform, which required full copy development across the site. The objective was to provide fresh content with SEO keyword integration, which is engaging, creates authority in our service offering, and reflects the personality of the new brand.

As always, Rashida met the brief with minimal edits, and delivered compelling content within the deadline. She has partnered with UrbanYou throughout the year to write small to large article style content for our blog, SEO purposes and social channels. With an in-depth understanding of our business, and given our ongoing relationship, it was natural to engage Rashida to develop all content across the new platform. Rashida worked seamlessly with the founders and SEO team, to prepare copy which is now seen across UrbanYou. I would highly recommend Rashida to anyone requiring an experienced copywriter with personality, commitment and speed. Elke Keeley

Co-Founder, UrbanYou

I engaged Rashida to do SEO and rewrite some web pages for my business. I hired her because I don’t have much knowledge about SEO but wanted to increase sales via Google. Within 2 weeks of hiring Rashida, data started showing up for the very first time on my website analytics dashboard. Within 3 weeks I made my very first sale from someone who found me through Google search and my website showed up on pages 1 and 2 for keywords. Rashida also rewrote content on my website, optimised my blogs and page descriptions. I wouldn’t hesitate to recommend her copywriting and SEO skills to others. Fatema Khanbhai

Owner, The Chai Room

Ready for some delicious words that’ll wow your customers?