Is your content letting you down (badly)?
As a business, you need quality content to communicate with customers. Content that stirs their emotions, builds trust and makes them brand loyal.
What does quality content mean? It’s content which shows your customers’ pain points, why they buy from you and keeps them entertained, educated or informed.
But finding the time to create content while running a department or business is challenging.
Do you need regular, high-quality marketing content or simply a professional writer to outsource your content creation to?
Copywriting and content creation services for visionary businesses.
Hello! My name is Rashida Tayabali, a freelance copywriter and content creator in Sydney. I create professional, brand-relevant blogs, newsletters, website copy, interview style pieces, feature articles and other content types using storytelling techniques.
I also offer proofreading and editing services for clients looking for succinct, well-crafted reports and presentations.
If you’re looking for a professional, experienced and reliable writer who can provide on-demand support to your in-house communications or marketing team, offer an exceptional SEO copywriting service and deliver on deadlines, please get in touch via my CONTACT page.
What can I do for you?
Not getting much traction with content? Use storytelling to engage, convince and connect with your stakeholders.
Website feeling a little flat? Get brand new, sparkly content that wows your customers
Stories brought to life through colourful quotes, interesting angles and relevant statistics.
I’ve worked with
Brand storytelling skills
I hired Rashida for TransferWise’s Faces of Australia campaign because of her expertise in uncovering successful migrant stories in Australia. I found working with Rashida to be easy and effortless. I would recommend her for brand storytelling skills, professionalism and commitment to giving a voice to those who don’t.Anhar Khanbhai
A job really well done!
We would like to extend a big “Thank You” for the blogs that you created for us to get our site up and running. During content review we did have a few people express that they loved the content as well. You did a great job with committing to our internal timelines as well. A job really well done!Josephine Daly
Effective copywriting and SEO skills
I engaged Rashida to do SEO and rewrite some web pages for my business. I hired her because I don’t have much knowledge about SEO but wanted to increase sales via Google. Within 2 weeks of hiring Rashida, data started showing up for the very first time on my website analytics dashboard. Within 3 weeks I made my very first sale from someone who found me through Google search and my website showed up on pages 1 and 2 for keywords. Rashida also rewrote content on my website, optimised my blogs and page descriptions. I wouldn’t hesitate to recommend her copywriting and SEO skills to others.Fatema Khanbhai
My latest blog posts
Not a clickbait headline. This actually happened to me this morning. It was 10.30am which meant time for fruit for my 15 month old and me (by default). It's like feeding a baby oranges I cut up bits of orange and fed it to her (when I say fed, I mean she was snatching...read more
Small business copywriting: 11 ways copywriting can improve your business (or what a copywriter does and how they can help). Are you a small business owner? Check! Struggling with a blank page when it comes to writing? Unsure what content is actually working? Check!...read more
Australia's first copywriting conference or #copycon18 This hashtag promised all manners of things before the event. After attending my first conference for copywriters organised by Australia's favourite copywriter, I'm thrilled to say the event delivered what it...read more