“Copy is a direct conversation with the consumer.” – Shirley Polykoff

What are the words on your website, social media or brochure saying to your customers?

Are you a new brand trying to find the right words for your audience and feeling like you’re climbing Mt Everest without a guide? Or perhaps you’re an established organisation or team wanting to position yourselves better using content?

As a copywriter specialising in storytelling, I can create the right content that’ll wow your audience, bring out your personality and achieve your goals.

Successful copy creates an emotional connection with customers, which is hard for competitors to beat.

Brand storyteller and writer…

[Word geek. Loves stories]

My name is Rashida Tayabali, a brand copywriter in Sydney. I create memorable content  for your business that’ll help you stand out, be heard and achieve your goals.

My words have been used in websites, business re-brands, blogs, interviews, newsletters, company profiles, brand stories and more..

I love using stories in content to draw out the uniqueness of your organisation and help create emotional connections with your audience.

Human beings are wired to remember stories ever since the first caveman scratched out symbols on his cave wall. Why? Because stories are easier to read and share.

I take the time to understand why you’re special, what makes your business tick, what you’re trying to achieve and where you’d like to go.

With over 10 years of marketing and writing experience working for and with Australian brands, I know a thing or 10 about telling your stories in creative ways and helping you shine.

Shine through skilled wordplay

Ask how I can help your brand or organisation stand out through copywriting and storytelling in blogs, case studies, newsletters, website copy and more!