Copywriter Sydney

Remembering 2017

I’ll be honest. I don’t really like reading other people’s ‘year in review’ type of posts.

Mostly because they make me feel a little inadequate – that I should have worked harder, done more, written more and read more when I compare to what others in my industry have done.

This year, I’ve decided to write my own post. So that I can get all the negativity I felt during 2017 out of the way, and start 2018 with a clean slate.

What happened to me in 2017 personally

By far, the biggest life changing event that happened to me was adding baby no.2 to the family. I had a healthy, baby girl in July 2017 after suffering through a nightmarish pregnancy from October the previous year. All-day sickness, nausea, unable to eat or taste my food. I also had to become best friends with my home toilet and those in shopping centres.

I was miserable, floundering because I couldn’t write, had set no goals in 2017 because I wasn’t expecting to work a lot, so didn’t know what to do.

My copywriting community was a big support – took my mind off things, and kept me in the loop so I didn’t feel isolated.

I also piled on the pregnancy weight and felt even more unhappy – I wasn’t eating because of nausea, but still the scales kept moving up.

In short, I was lost, unhappy and feeling resentful that my life and work, once again, were going to change.

What happened to me work-wise

I managed to work all through to June and then went on mat leave. But it was hard and of course my income took a massive hit.

2017 was the first year where my income didn’t double. I felt even more discouraged but my health simply couldn’t keep up and I had to stop work.

So I let go, after shedding a few tears, at seeing all my hard work come to a grinding halt.

But then, things took a turn for the better:

  • I had a gorgeous, sweet baby girl and all the pregnancy weight came off quickly.
  • Because I wasn’t worried about working, I spent time learning how to juggle both kids, with no external pressures.
  • I wrote not one, but two feature articles 3 weeks after I came home from the hospital. It gave me a much needed confidence boost in my writing and that I could still do it with 2 children.
  • A client I had to let go last year requested to come back in 2018.
  • I took on a new client but lost them in 2 weeks – we were not a good match and I’m glad I made that call. The money would have been welcome, the stress not so much.
  • I started exercising again and that made me feel heaps better.
  • I could actually taste my food and coffee again and that made me so happy!
  • I completed the Recipe for SEO Success e-course and doing my very first SEO audit/content writing for a client in 2018.
  • I tinkered with my website design, content and FINALLY I am happy with it.
  • We went for a family holiday to Singapore – we all needed it desperately and had an amazing time.
  • A friend who’s CV I rewrote actually landed her dream job!

So I had some wins, some losses but most importantly, I didn’t have to start my business from scratch despite taking time off.

What 2018 looks like:

  • I’ve set a monthly income target for writing.
  • I’ll be going back to more feature writing – in fact one of my bucket list publications actually responded to my pitch! So fingers crossed the Ed likes it, and it’ll be printed next year.
  • I’ve set a goal for 52 blog posts for my website – it’ll be interesting to stick to a schedule each week!
  • I’ve listed a couple of publications on my bucket list that I’ll be pitching to.
  • I’ve decided to try my hand at travel writing and food writing.
  • Scheduled time for personal development – I’ve enrolled in a few courses I need to complete.
  • Do regular interviews for my passion project – The Newcomer magazine which also got sidelined in 2017.
  • Lose 7 kg through the keto diet.
  • Attend 4 networking events in 2018. I decided I need to get out and meet people IRL as in previous years. I’ve already booked myself in for events in Feb and May 2018.
  • Spend quality time with both my kids and family, travel, read more and exercise more.
  • Get my half written novel to 1st draft – this is a BIG one for me.
  • Be less judgemental (yep, this one sneaks up on me despite my best efforts to not judge) – I have already started this one thanks to this book.
  • Less guilt, more fun – which means housework gets done, when it gets done!

So now that I have a clean slate, I feel ready for 2018! What’ll your new year look like?

6 replies
  1. Marie-Pier Rochon
    Marie-Pier Rochon says:

    Loving your recap Rashida! Going through a pregnancy and adding a new bubba to your family can really make it hard to stay on target business-wise, but I’m happy to read that your return looks very bright for next year. AND you did do some very amazing things in 2017 too.

    • Rashida Tayabali
      Rashida Tayabali says:

      Thanks Marie-Pier for writing the original post that triggered my post. I loved reading yours too and it’s such a good idea to do a recap. Gives one a chance to see the big picture. I’m hoping 2018 will be good for me and you!

  2. Rochelle
    Rochelle says:

    What a year for you, Rashida! It seems to me that when we let go and accept what’s happening, that’s when we free ourselves up for possibility to work its magic. It sounds to me like you achieved a lot, and you’ve inspired me. Bring on the new year! 🙂

    • Rashida Tayabali
      Rashida Tayabali says:

      It does seem like a lot has happened when you write it down. You’ve inspired me too throughout the year in our forum. I hope 2018 brings you only great things!

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